White Paper

Virtual Waiting Room: DNS vs JavaScript

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Virtual Waiting Room: DNS vs JavaScript

By Netacea / 28th Aug 2018

It has never been more important to ensure 100% website availability. In a digital world of streaming, consumers are accustomed to gaining access to information, entertainment and items of desire in near real-time. Failure to provide immediate access to website shops, limited edition product ranges and discounted sales events can be detrimental to brand reputation and repeat custom.

Even a one-second delay in load time can result in a 7% loss in conversions and a two-second delay during a transaction results in shopping card abandonment rates of up to 87% as customers fear something has gone wrong with the transaction and abandon their purchase.

Having worked with some of Europe’s largest retailers as well as high-profile ticketing platforms and venues around the globe, Netacea is well equipped to not only help you prepare for peak online sale events, but also be your first line of defence from spikes in traffic or malicious bots.

Using DNS enables an easy and rapid implementation as it does not require any code changes to the website. By utilising a single redirection, Netacea covers all aspects of the web infrastructure, enabling larger enterprise customers to deploy to 10,000’s of sites in a single implementation.

Download our white paper to learn more about our DNS-based approach.

We are currently offering a free trial, with no obligation to purchase, to test the Virtual Waiting Room solution and to feel the full benefits of peak traffic without the danger of your website crashing or slowing down.